BUT HOW CAN I GROW MY BUSINESS?

 But how can I sell to everybody? 

Now, let me ask you. Can everybody like you? NO! If everybody cannot like you, then why do you think you can sell to everybody? 

But worry less. I want to show you how to sell to a large multitude of people. Trust me. If you want to go ahead in your business, then you need to read this till the end. 

You have different categories of people in your business. 

1. Those who are ready to buy from you IMMEDIATELY.

2. Those who are not ready to buy NOW but will buy LATER.

3. Those who will NEVER buy from you.

So, what if you sell to those who are ready to buy from you and you forget about the other people in No. 2 and 3? Not cool right? 

This is a fact! Only 3% of your audience will buy from you. Let's say you have 1000 audience, only 30 of them are ready to buy from you IMMEDIATELY!

What will happen to the other 940? Are you asking me? You will read on how to convert them to buyers soon enough.

This post is to make you see that if 1k people are your audience and 30 will buy from you, then why don't you have a larger audience?

Let's do the maths!

If 3% of 1,000 is 30,

Then 3% of 10,000 will be 300 right? Good!

Now, you have to decide on how to increase your audience. 

The bigger your audience, the bigger the money you will make.

The smaller your audience, the smaller the amount of money you will make. So, educate the other 97% that are not ready to buy immediately. Educate their way into buying. That's why every entrepreneur should learn CONTENT MARKETING.

Now, you have to start gathering your audience. You can do that in two ways.

1. Through the organic method or the referral method

2. Through the use of sponsored Advertising on Facebook (every entrepreneur should learn how to create Ads for themselves or employ the service of someone that can create Ads). 

Whether you will use option 1 or option 2, you should be ready to stay focused. 

Nowadays, the best form of leads Generation is their phone  numbers so that they can be viewing your WhatsApp status. Emails have given me results though but very low ROI. 

Anyhow you choose to go about it, make sure you are working hard to generate leads. 

Set a goal for yourself and your company each week to generate leads.

LEAD Generation is SALES generation. 

In fact, make 2021 a year for generating leads for your business. LOL 

This is just a reminder that if you fail to learn how to generate leads for your business, your competitors will take away your future customers. 

BACK TO WORK 💪